The 71st International Festival of Creativity

We came together during this year's Cannes Lions Festival to share the stories behind the work and witness the innovation that is driving our industry forward. When we look at the next era of creativity, we see a profound shift from monoculture, to the quest for culture shock. We're proud to have been your eyes and ears and bring you the most exciting bits of knowledge as the event progressed. Download our report to discover the 5 emerging themes we have identified considering the most notable award-winning work celebrated at Cannes Lions this year. 

Cannes Lions 2024 Rewind

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The themes from this year’s Cannes Lions Festival of Creativity live beyond  the Croisette. Our strategists gathered insights from the week and compiled 5 key themes to illustrate how brands are leaning into Transformative Creativity an idea that creativity that emphasizes impact rather than only execution. 

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dentsu at Cannes Lions

In its 71st year, the Cannes Lions Festival remains the benchmark for showcasing outstanding work. It’s where we come together to admire, celebrate and applaud the bravest, most creative ideas solving business problems and creating sustainable solutions. Throughout the week of Cannes Lions, we’ll be hosting panels at our beach house with leading creatives, technologists and thinkers as well as featuring in the Palais. Check out our list of jurors, sessions and related content and more.

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